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The Feedback Loop and Productivity Metrics that Drive Our SaaS Growth

captioned image of Saravana Kumar, the CEO and Founder of Kovai.co
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captioned image of Saravana Kumar, the CEO and Founder of Kovai.co
Product Stories
The Feedback Loop and Productivity Metrics that Drive Our SaaS Growth
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In this video, Saravana Kumar, the CEO and Founder of Kovai.co, takes us through the importance of customer feedback in building and scaling a multi-product SaaS, the feedback loop that guides their roadmap as well as the productivity metrics and how they measure team performance at Kovai to drive saas growth!

We also talk about the team structure at Kovai and how they measure the performance of the different teams.

This is part of a multi-part series where we get to know what it takes to build and scale a bootstrapped SAAS to $10M ARR.

You can watch the first episode here 👇

Bootstrapped v Funding: Which is Better for Your Startup?

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