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Bootstrapped vs Funding: Which Is Better for Your Startup?

Image of Saravana Kumar, the Founder and CEO of Kovai.co
Launching
Image of Saravana Kumar, the Founder and CEO of Kovai.co
Product Stories
Bootstrapped vs Funding: Which Is Better for Your Startup?
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Video

Summary

Is it better to bootstrap your startup or seek funding? Let’s hear from Saravana Kumar, who was able to scale his bootstrapped business to $10 million ARR. This is the first part of a series of videos from our conversation with Saravna Kumar, the CEO and Founder of Kovai.co a multi-product SaaS Company. Saravana was born in Coimbatore, India and in 2000 he moved to London after completing his Master’s in computer applications. He began working as a consultant for several top firms including Fidelity and Microsoft. While working with a Microsoft technology – Biztalk server- he identified a gap. He developed a prototype and soft-launched it at a conference with several industry influencers who immediately started to give feedback. He went back to the drawing board, improved the product and the first version was launched in 2011- BizTalk360

Episode 2 – The Feedback Loop and Productivity Metrics that Drive Our SaaS Growth

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